The Group held a 2014 Advanced Market Marketing Training Course
Category:Xin Xing Ji Hua News
Add time:2014-04-28
Summary:
4Month25Day, Group Company2014The annual advanced training class on market marketing of the Group Company was held at the Group Company Talent Academy. Entrusted by General Manager Sha Ming, Xu Jianhua, member of the Standing Committee of the Party Committee and Secretary of the Board of Directors of the Group Company, attended the mobilization meeting and delivered a speech. About70trainees from enterprises at all levels under the Group Company participated in the mobilization meeting.
Xu Jianhua pointed out that Chairman Liu Mingzhong and General Manager Sha Ming of the Group Company attach great importance to this marketing class. This market marketing class is an objective requirement to learn and implement the comprehensive deepening of state-owned enterprise reforms, proactively respond to the complex and changing internal and external environment, and solidly promote the Group Company's1357831development strategy and "double-ten layout." Trainees should combine the education practice activities of the mass line and the actual market marketing work of their units, and through this training, solidly promote the innovation of marketing models, the integration of marketing resources, and the strengthening of marketing team building, further establish confidence, find the right position, and seek development, laying a solid market foundation for the Group Company and its subordinate enterprises at all levels to achieve "double over half" and the completion of the annual plan and budget tasks. Xu Jianhua also emphasized that all trainees should truly complete the role transformation, abide by the discipline during the training, study hard, ensure the training effect, and maintain the good image of the Group Company.
This training course adopts a modular management method, and has arranged modules such as enterprise international operation, e-commerce, internal typical enterprise experience exchange and discussion, aiming to diagnose problems existing in market marketing work, integrate marketing resources at all levels of the Group Company, innovate marketing models, and promote improvement and strengthening of coordination among subordinate companies and various sectors at all levels, effectively enhance product profitability, and effectively support the healthy and sustainable development of the Group Company.
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